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WordPress · Elementor
Case study · Food & hospitality
Burlington Food Hall
Good food, great people, one place — a food hall website that feels like a night out.
Website design and WordPress (Elementor) development for a downtown Burlington food hall with multiple vendors, a bar, live events and a commissary kitchen.
- Web Design
- UI/UX
- WordPress Development
- Desktop performance
- 65
- Desktop performance
- SEO score
- 85
- SEO score
- Accessibility
- 96
- Accessibility
- Platform
- WordPress
- Platform
The project
Overview & challenge.
Overview
Burlington Food Hall brings several independent vendors — including The Burger Depot, Company Shops Bar, Miso, Kapadokia, Don Cabe and Sweet Spot — together under one roof in downtown Burlington, with events, live music and a commissary kitchen for food entrepreneurs.
The challenge
A food hall has several audiences at once: hungry visitors deciding where to eat, people looking for something to do on Friday night, and food businesses looking for kitchen space. Each vendor also needs its own spotlight.
Strategy
How I approached it.
- 01
Lead with the feeling, not the facility: “Good Food. Great People. One Place.”
- 02
Give every vendor a card with its own menu link, so the hall reads as a collection of destinations.
- 03
Promote events (like Live Music Friday Night) as a reason to visit again.
- 04
Give the commissary kitchen its own section for the business audience.
- 05
Finish with practical visit information and directions.
UX / Structure
The page, section by section.
- 1Hero with “Explore our vendors” and “Plan your visit”
- 2vendor grid with menus
- 3events
- 4commissary kitchen
- 5visit and directions. Each vendor has its own page in the navigation.
Design & build
How it looks and works.
Visual design
Deep green and warm cream with an editorial serif headline and a script accent, paired with big, appetising food photography.
Development · WordPress · Elementor
Built in WordPress with Elementor, with an events calendar and individual vendor pages the team can update.
Desktop & mobile
The website on every screen.
Results
Measured results.
Mobile
56
Performance
Performance: 56 out of 100 (Needs work)
96
Accessibility
Accessibility: 96 out of 100 (Good)
100
Best Practices
Best Practices: 100 out of 100 (Good)
85
SEO
SEO: 85 out of 100 (Needs work)
- Largest Contentful Paint
- 28.1 s · Poor
- Total Blocking Time
- 51 ms · Good
- Cumulative Layout Shift
- 0.009 · Good
Desktop
65
Performance
Performance: 65 out of 100 (Needs work)
96
Accessibility
Accessibility: 96 out of 100 (Good)
96
Best Practices
Best Practices: 96 out of 100 (Good)
85
SEO
SEO: 85 out of 100 (Needs work)
- Largest Contentful Paint
- 5.3 s · Poor
- Total Blocking Time
- 0 ms · Good
- Cumulative Layout Shift
- 0.009 · Good
Measured with Lighthouse 12.8.2 — the engine behind Google PageSpeed Insights — on the live homepage on October 8, 2026. Lab results; live sites keep changing after launch.
[ADD CLIENT RESULT] Leads, enquiries or bookings since launch
Upwork5.0 on every client review· 6 Upwork jobs
View my Upwork profile ↗ (opens in a new tab)Live website
See Burlington Food Hall live.
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Let’s build a website that makes a strong impression and moves your business forward.
Tell me what you’re working on, what isn’t working, or what you’d like to build. I’ll reply with honest advice and a personalised quote.
- Personalised quote before any work starts
- Revisions included in the agreed scope
- Support available after launch
or email marjondoping@gmail.com