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Case study · Trust & safety / Content moderation

CHEKKEE

Making human + AI content moderation feel approachable.

Website design and WordPress build for a content moderation provider serving online platforms, communities and marketplaces.

  • Web Design
  • UI/UX
  • WordPress Development
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CHEKKEE homepage: “Taking human-powered and AI content moderation services to the next level”, with an illustration of a moderator and service tags.
Project type
Live website
Project type
Platform
WordPress
Platform
Industry
Trust & safety
Industry
Services delivered
3
Services delivered

The project

Overview & challenge.

Overview

CHEKKEE provides real-time human and AI-powered content moderation for online platforms. The audience ranges from startup founders to trust & safety leads.

The challenge

Content moderation is a serious, sometimes uncomfortable topic. The site needed to feel credible and friendly at the same time, and explain several moderation types without overwhelming visitors.

Strategy

How I approached it.

  1. 01

    Use a warm orange accent and a human illustration to soften a technical subject.

  2. 02

    Surface the service types (image, video, text & chat, profile moderation) as tags in the hero.

  3. 03

    Keep a single primary action — Book a Meeting — consistent across the page.

UX / Structure

The page, section by section.

  1. 1Hero with positioning and service tags
  2. 2services
  3. 3industries
  4. 4why CHEKKEE
  5. 5free trial and meeting CTAs. Navigation includes industries and a free trial entry point.

Design & build

How it looks and works.

Visual design

A large two-tone headline, generous whitespace and soft rounded UI tags that echo the product experience.

Development · WordPress

Built in WordPress so the marketing team can publish blog content and new service pages.

Results

Measured results.

[ADD RESULT] e.g. enquiries, leads or conversion change

[ADD RESULT] e.g. page speed or Core Web Vitals

[ADD CLIENT RESULT] e.g. client feedback or business outcome

Upwork5.0 on every client review· 6 Upwork jobs

View my Upwork profile ↗ (opens in a new tab)

Live website

See CHEKKEE live.

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Keep exploring

More case studies.

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  • Revisions included in the agreed scope
  • Support available after launch

or email marjondoping@gmail.com